• The AW2025 collection is here!

  • Embroidered range AVAILABLE to order in our ‘embroidery’ section

  • Current turnaround time is 3-4 weeks. Please get in touch prior to ordering if you require something sooner

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I’m Sam,
Mommy to 3 little ladies and wifey to Tom. Having 3 little girls I have spent A LOT of time trying to find unique, cute and comfortable clothes for them.
Over the years I have definitely developed a style that I am drawn to, you may guess what that might be from my business name.
My older two girls are 4 and 3 and I have quite a lot of choice for those ages (when they let me pick their outfits), but I struggle to find a similar style for the baby.
I’m drawn to collars, headbands and rompers and if I can tick all three off in one outfit that’s a bonus. I am also a keen hobby crafter and am a self-taught embroiderer.
Pairing embroidery with traditional chunky knits, is the perfect combination. I will be very selective about the items I stock, as I want them to fall within a certain style for both boys and girls - those of you loving traditional, classic and vintage nostalgia vibes will be happy.

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